Shea Moisture’s Parent Company Sundial Was Just Acquired By Unilever

Shea Moisture's Parent Company Sundial Was Just Acquired By Unilever
By Danielle Kwateng-Clark.

On Monday Unilever announced that it would be acquiring Sundial Brands, one of the largest producers of hair and skincare products for African-American women.

While the deal happened for an undisclosed amount, Sundial —home to brands including SheaMoisture, Nubian Heritage and Madam C.J. Walker— is expected to have turnover of $240 million this year.

“The Sundial team has built differentiated and on-trend premium brands serving multicultural and millennial consumers that enhance our existing portfolio,” Kees Kruythoff, President, Unilever North America said in a press release. “Sundial is an important addition to our U.S. portfolio of purpose-driven companies, which includes Ben & Jerry’s and Seventh Generation.”

Read more at Essence.

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