Kellogg Acquires RXBAR for $600M

Kellogg announced its acquisition of “clean label” protein bar RXBAR for $600 million
By Phoebe Tran.

Every week we track the business, tech and investment trends in CPG, retail, restaurants, agriculture, cooking and health, so you don’t have to. Here are some of this week’s top headlines.

Innovation continues to drive the CPG space forward with the help of funding from Big Food acquisitions. Last Week, Kellogg announced its acquisition of “clean label” protein bar RXBAR for $600 million. And now it appears that Siggi’s is looking for a buyer. Dealogic also reports that there were 1,065global food and beverage mergers and acquisitions this year, totaling $78.4 billion.

Read more at Food Tech Connect.

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