THIS IS HOW YOU’LL SHOP IN 2020

Shopping Mall

By: Chris Gayomali.

If you want to be happy, recent research suggests, you should spend your money on experiences, not things. It’s a wise sentiment, with income being a limited resource and all. You work hard for your paycheck. You want to get the most out of it.

On the other hand: Shopping is fun! Thanks to the Internet, consumers can make a conscious decision to shop smarter and make more-informed purchases that aren’t based solely on whatever the lowest price point is. And in a few years, it’s only going to get better. We asked a few of our Most Innovative Companies in Retail for predictions about what the future of buying stuff looks like. Here’s what shopping—both online and off—will look like in five short years.

Read more at Fast Company

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