Despite Soaring Price, Bitcoin Remains A Minor Player In Consumer Purchases

Bitcoin the world's most famous digital currency

In the past year, the price of bitcoin has increased a remarkable 1,200%, from roughly $732 to more than $9,500, according to data from cryptocurrency data service CoinDesk.

Bitcoin and other increasingly valuable cryptocurrencies like Ethereum have brought huge rewards to investors and to companies that have launched initial coin offerings, selling their own digital currencies to fund a wide variety of startups and projects–often to the tune of millions of dollars. And businesses in the crypto market say the rising prices have attracted millions of new users–San Francisco cryptocurrency exchange Coinbase reports having more than 10 million users today, compared to 5.5 million reported in January.

Read more at Fast Company.

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