Etsy’s City Guides Help Shoppers Support Local Boutiques

Etsy City Guides

Etsy has released digital version of City Guides to help users get to know local boutiques.

By Eva Recinos.

As a community marketplace, Etsy consistently emphasizes its focus on the idea of supporting independent makers. With last year’s launch of City Guides, the marketplace encouraged shoppers to not only browse work online but visit local shops that carried goods from Etsy designers.

The guides were released by Etsy Wholesale—a division of the marketplace where physical shops can find items from independent makers in wholesale. Last year’s paper guides inspired this year’s digital guides, created in partnership with On the Grid.

Read more at PSFK.

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