Humm Kombucha Raises $8M Led By VMG Partners

Humm Kombucha Raises $8M Led By VMG Partners
By Martín Caballero.

Just a few months after its last fundraise, Humm Kombucha is building on its momentum from last year to continue expanding.

Paperwork filed on Monday with the U.S. Securities and Exchange Commission (SEC) reveals that the Oregon-based brand has raised over $8 million in a new Series B fundraising round led by Velocity Made Good (VMG) Partners.

“VMG is one of the most well respected CPG private equity firms in the country,” Danek wrote in an e-mail to BevNET. “They have a lot of industry expertise and are really good at what they do. Plus they have a great team. We LOVE to partner with fun people that are experts in their field. I believe the outcome is overwhelmingly in our favor.”

According to the filing, Humm has raised $8.08 million, or about 80 percent, from a total offering amount of $10 million in equity financing. This follows the close of two funding rounds in 2016: the brand raised $1 million from six investors in June, then brought in another $3 million in equity and debt financing from 24 investors in December.

Read more at BevNet.

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