Women in Business Q&A: Rachel Blumenthal, Founder and CEO of Rockets of Awesome

Women in Business Q&A: Rachel Blumenthal, Founder and CEO of Rockets of Awesom
By Laura Emily Dunn.

New York-based entrepreneur and mom Rachel Blumenthal created Rockets of Awesome, which launched in July, to offer parents a simpler and smarter way to shop for high-quality kids clothing. She began her career at Yves Saint Laurent, before launching her first entrepreneurial venture as designer and founder of the fashion jewelry brand Rachel Leigh. The brand was licensed to GlamHouse in 2011. Rachel then lent her hand to Warby Parker, which was cofounded by her husband Neil, before founding and acting as CEO of Cricket’s Circle, the trusted resource and editorial destination for everything baby and toddler. It was the insights and learnings from the Cricket’s Circle community, in addition to her own experience as a mother that inspired the idea for Rockets of Awesome.

How has your life experience made you the leader you are today?

I’m the type of person that wants to understand every step of the process and how everything works so that I’m better informed to drive strategy and decisions. Because of that I’d describe myself as a collaborative leader – I love to brainstorm with my team and problem solve.

Read more at Huffington Post.

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