By Daphne Howland.
- Athletic performance-wear company Outdoor Voices will open its sixth brick-and-mortar location, its first store on the West Coast, on Saturday, the company said in a press release emailed to Retail Dive.
- The store, located in San Francisco’s Hayes Valley neighborhood, will soon be joined by another in Los Angeles, according to the company’s website.
- Headquartered in Austin, TX, Outdoor Voices was founded in 2013 by Colorado native Tyler Haney as an antidote to Lululemon for people who want to be active without necessarily identifying as serious athletes.
Read more at Retail Dive.