Warby Parker Grew to $250 Million in Sales Through Disciplined Growth. Now It’s Time to Get Aggressive

Warby Parker gets aggressive
By Tom Foster.

If Wes Anderson made a movie about startups, Warby Parker’s New York City headquarters would be the set.

Neil Blumenthal and Dave Gilboa, the bespectacled and boyishly handsome co-founders and co-CEOs of the eyeglasses purveyor, sit in wood-and-leather mid-century chairs around a long library table in a room lined to the ceiling with books shelved according to the color of their spines to create a rainbow effect.

Everything at Warby’s offices in the SoHo neighborhood of Manhattan is as impeccably styled as this–a mashup of Mad Men-era ad agency and Ivy League reading room, with hidden doors to secret nooks and hand-drawn wallpaper depicting favorite moments in the company’s history. The pair, both 36, are here with several staffers to demo a product that, they say, starts a new chapter for Warby.

Read more at Inc.

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